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Excess leads
More qualified enquiries than you have seats — so the funnel stops being the constraint on your intake.
For educational institutions Admissions
An agency that specialises in generating leads for educational institutions. Excess qualified enquiries mean you stop filling seats and start choosing students — which is what actually moves your placements, and your brand, season after season.
Illustrative view of the reporting we run. Figures reflect the 6× applications result below.
The admissions problem Compounding
The tools and techniques used to reach prospective students have changed — and so have the strategies needed to seal the deal. With excess leads you can choose your students, and thus better placements, and thus better positioning and preference over the years.
More qualified enquiries than you have seats — so the funnel stops being the constraint on your intake.
Select on percentile and fit instead of filling seats with whoever happened to apply this cycle.
Better intake converts directly into a better placement record — the number every parent checks first.
Positioning and preference build, which makes next season's intake easier. The cycle is endless.
Institutions we've moved Caselets
For a pan-India institute — the single largest efficiency gain we've delivered in education.
Reducing dependency on paid mediums so much that it saved ₹1.25 Cr of adspend in one admission season.
Overall business up 6× for an educational portal, inside a single financial year.
Secured a site built by IIT & Harvard alumni that was being constantly hacked, then ranked it on keywords as competitive as IIT Coaching and NEET Coaching.
For an educational institute, from search alone.
For an aviation academy — no additional media spend.
By reducing dependency on consultants for a leading group of institutions.
Plus web, creative and marketing for a leading business school with top ratings and rankings.
Applications, across one financial year
Educational portal · 800 to 6,000 in twelve months
| Month | Applications |
|---|---|
| M1 | 800 |
| M3 | 1,100 |
| M6 | 2,200 |
| M9 | 4,100 |
| M12 | 6,000 |
Double the leads, at half the cost
Leading group of institutions · indexed, baseline = 100
Achieved by reducing dependency on external admission consultants.
Targets Our guarantee
Out of our claims and guarantee, this is what you get.
With the same adspend — or the same number of leads at half the cost.
Via organic search marketing (SEO).
Via organic social media marketing (SMO).
Via conversion rate optimisation (CRO).
Via marketing automation coupled with CRO.
With an interactive, app-like mobile interface. Mobile-first by default.
Targets are set against your current baseline and agreed at the start of the engagement. Every number above has been delivered for an institution we've worked with.
What we run Capabilities
Grew traffic 800% in a quarter — saving ₹1.25 Cr of adspend.
What converts a shortlist into an application — especially for out-of-city parents.
Traffic 8,000 → 26,000 in 45 days for an educational institute.
Business up 6× — 800 to 6,000 applications in one financial year.
Target: 500% increase in engagement via organic SMO.
Savings worth ₹15 Cr via digital for a pan-India institute.
The Fabulous Marketing Suite System
Where a lead actually goes
Every enquiry is scored and routed before it reaches your counsellors
Why trust us Our guarantee
& preference building — where you sit in a shortlist against the institutions you actually lose students to.
What prospective students and their parents are genuinely thinking, tracked rather than assumed.
Touchpoints and analytics across the full decision journey, from first search to campus visit.
Volume, quality and response engagement — measured through to admission, not to form fill.
Institutions & brands Since 2008
Next intake Let's talk
Send us your intake capacity, current application volume and adspend. We'll come back with where the gap is and what it would take to close it this season — no obligation.